CREATE YOUR OWN FUTURE,
MAKE A DIFFERENCE, LEAVE A LEGACY
Strategy provides the road map from the present to the future.
The most experienced and capable executives craft this all-important road map.
Yet, many companies make wrong turns. General Motors, IBM, McDonald's, American
Express, Sears, K-Mart and Disney are just a few of the many organizations that
wound up going the wrong way on a one way street. Why? One CEO put his finger on
it when he said, "Our strategic planning approach is like using a Piper Cub
airplane to keep up with an F-18 jet. We need more horsepower. Tomorrow is
coming too fast."
Professor Belasco takes you BEYOND STRATEGY and shows you how
to break the current market boundaries and create your own future. He will show
you how to: